If the goal of your lunch and learn is to truly engage your audience, generate more leads and win the room, then it’s time to strengthen your approach. Your lunch and learns have the potential to produce bigger returns on your investment if you use neuroscience based methodologies for your message and presentation.
The real prospect in the room isn’t a human, soul, or stomach. It’s a 3 pound organ called the human brain. And, Most people present in a way that conflicts with our brain’s decision making process. Prospects are turned off before you even get started. Let’s change that.